Jayson Feldman
PRODUCT DESIGNER
BASED IN AMSTERDAM
PRODUCT DESIGNER
BASED IN AMSTERDAM
PRODUCT DESIGNER
BASED IN AMSTERDAM
Hey, I'm Jayson! I'm a hands-on product builder for SaaS & B2B.
I design AI products from 0→1, turning user needs and business goals into intuitive products that ship fast and delight users.
Hey, I'm Jayson! I'm a hands-on product builder for SaaS & B2B. I design AI products from 0→1, turning user needs and business goals into intuitive products that ship fast and delight users.
Trusted by industry leaders & thriving startups:
Trusted by thriving startups:
Trusted by thriving startups:
digital division
ABOUT ME
I help companies launch impactful products through beautiful and user-centric design, backed by strategic product thinking and GTM awareness.
Over the years, I’ve helped startups raise millions, win customers, and grow with confidence. I'm often the first designer on the team, helping shape the product from 0 → 1 and bringing clarity to that fuzzy early stage.
I ask the right questions, dive deep into the problem space, and ensure we’re building the right thing. From there, I iterate quickly over concepts and design intuitive solutions that are user-friendly and ready to ship.
What gives me the most energy is working with ambitious teams to build product experiences people actually use, love, and talk about.
WORK
SELECTED CASE STUDIES
WORK
SELECTED CASE STUDIES
SELECTED CASE STUDIES
B2B SaaS
B2B SaaS
Workflow redesign
Workflow redesign
AI UX
AI UX
MarvelX: Designing AI workflows that automate insurance claims processing.
MarvelX: Designing AI workflows that automate insurance claims processing.
Claim handlers spent hours reviewing documents and assessing claims manually. How might we automate this work while keeping humans in the loop for accuracy and control? I designed multiple AI-powered workflows that cut handling time and make document processing faster and more reliable.
Claim handlers spent hours reviewing documents and assessing claims manually. How might we automate this work while keeping humans in the loop for accuracy and control? I designed multiple AI-powered workflows that cut handling time and make document processing faster and more reliable.
Request Case Study
Request Case Study
B2B SaaS
Legal-tech
UX Design
Lynk: Redesigning the labeling UX to increase trust and usage.
Lynk: Redesigning the labeling UX to increase trust and usage.
Users struggled to label contract details correctly, missing out on crucial obligations, and spending time on manual contract reviewing.
How might we make labeling intuitive and reliable so teams can trust their contract data? I redesigned the Contract Annotator to guide users guide users, reduce mistakes, and increase product usage.
Users struggled to label contract details correctly, missing out on crucial obligations, and spending hours on manual contract reviewing.
How might we make labeling intuitive and reliable so teams can trust their contract data? I redesigned the Contract Annotator to guide users guide users, reduce mistakes, and increase product usage.
Users struggled to label contract details correctly, missing out on crucial obligations, and spending time on manual contract reviewing. How might we make labeling intuitive and reliable so teams can trust their contract data? I redesigned the Contract Annotator to guide users guide users, reduce mistakes, and increase product usage.
Read Case Study
B2C
Mobile Design
UX Design
Noorderlicht: Designing solar home energy management
Noorderlicht: Designing a mobile app for solar home energy management
Noorderlicht: Designing solar home energy management
Solar homeowners were overwhelmed by complex energy dashboards and missed opportunities to use their own energy efficiently. How might we visualize energy flows in a way anyone can understand? I designed a user-friendly EMS application that boosts self-consumption and empowers sustainable energy usage.
Solar homeowners were overwhelmed by complex energy dashboards and missed opportunities to use their own energy efficiently. How might we visualize energy flows in a way anyone can understand? I designed a user-friendly EMS application that boosts self-consumption and empowers sustainable energy usage.
B2B SaaS
Workflow redesign
AI UX
MarvelX: Designing AI workflows that automate insurance claims processing.
Claim handlers spent hours reviewing documents and assessing claims manually.
How might we automate this work while keeping humans in the loop for accuracy and control? I designed multiple AI-powered workflows that cut handling time and make document processing faster and more reliable.
Request Case Study
B2B SaaS
Legal-tech
UX Design
Lynk: Redesigning the labeling UX to increase trust and usage.
Users struggled to label contract details correctly, missing out on crucial obligations, and spending time on manual contract reviewing.
How might we make labeling intuitive and reliable so teams can trust their contract data? I redesigned the Contract Annotator to guide users guide users, reduce mistakes, and increase product usage.
Read Case Study
B2C
Mobile Design
UX Design
Noorderlicht: Designing solar home energy management
Solar homeowners were overwhelmed by complex energy dashboards and missed opportunities to use their own energy efficiently. How might we visualize energy flows in a way anyone can understand? I designed a user-friendly EMS application that boosts self-consumption and empowers sustainable energy usage.
Read Case Study
WORK
SELECTED CASE STUDIES
B2B SaaS
Workflow redesign
AI UX
MarvelX: Designing AI workflows that automate insurance claims processing.
Claim handlers spent hours reviewing documents and assessing claims manually.
How might we automate this work while keeping humans in the loop for accuracy and control? I designed multiple AI-powered workflows that cut handling time and make document processing faster and more reliable.
Request Case Study
B2B SaaS
Legal-tech
UX Design
Lynk: Redesigning the labeling UX to increase trust and usage.
Users struggled to label contract details correctly, missing out on crucial obligations, and spending time on manual contract reviewing.
How might we make labeling intuitive and reliable so teams can trust their contract data? I redesigned the Contract Annotator to guide users guide users, reduce mistakes, and increase product usage.
Read Case Study
B2C
Mobile Design
UX Design
Noorderlicht: Designing solar home energy management
Solar homeowners were overwhelmed by complex energy dashboards and missed opportunities to use their own energy efficiently. How might we visualize energy flows in a way anyone can understand? I designed a user-friendly EMS application that boosts self-consumption and empowers sustainable energy usage.
Read Case Study
ABOUT ME
ABOUT ME
I help companies launch impactful products through beautiful and user-centric design, backed by strategic product thinking and GTM awareness.
Over the years, I’ve helped startups raise millions, win customers, and grow with confidence. I'm often the first designer on the team, helping shape the product from 0 → 1 and bringing clarity to that fuzzy early stage.
I ask the right questions, dive deep into the problem space, and ensure we’re building the right thing. From there, I iterate quickly over concepts and design intuitive solutions that are user-friendly and ready to ship.
What gives me the most energy is working with ambitious teams to build product experiences people actually use, love, and talk about.
I help companies launch impactful products through beautiful and user-centric design, backed by strategic product thinking and GTM awareness.
Over the years, I’ve helped startups raise millions, win customers, and grow with confidence. I'm often the first designer on the team, helping shape the product from 0 → 1 and bringing clarity to that fuzzy early stage.
I ask the right questions, dive deep into the problem space, and ensure we’re building the right thing. From there, I iterate quickly over concepts and design intuitive solutions that are user-friendly and ready to ship.
What gives me the most energy is working with ambitious teams to build product experiences people actually use, love, and talk about.
B2B SaaS
Workflow redesign
AI UX
MarvelX: Designing AI workflows that automate insurance claims processing.
Claim handlers spent hours reviewing documents and assessing claims manually. How might we automate this work while keeping humans in the loop for accuracy and control? I designed multiple AI-powered workflows that cut handling time and make document processing faster and more reliable.
Request Case Study
B2B SaaS
Legal-tech
UX Design
Lynk: Redesigning the labeling UX to increase trust and usage.
Users struggled to label contract details correctly, missing out on crucial obligations, and spending hours on manual contract reviewing.
How might we make labeling intuitive and reliable so teams can trust their contract data? I redesigned the Contract Annotator to guide users guide users, reduce mistakes, and increase product usage.
Read Case Study
B2C
Mobile Design
UX Design
Noorderlicht: Designing a mobile app for solar home energy management
Solar homeowners were overwhelmed by complex energy dashboards and missed opportunities to use their own energy efficiently. How might we visualize energy flows in a way anyone can understand? I designed a user-friendly EMS application that boosts self-consumption and empowers sustainable energy usage.
Read Case Study
WORK
AWARDS
WORK
SELECTED CASE STUDIES
SELECTED CASE STUDIES
B2B SaaS
B2B SaaS
Workflow redesign
Workflow redesign
AI UX
AI UX
MarvelX: Designing AI workflows that automate insurance claims processing.
MarvelX: Designing AI workflows that automate insurance claims processing.
Claim handlers spent hours reviewing documents and assessing claims manually. How might we automate this work while keeping humans in the loop for accuracy and control? I designed multiple AI-powered workflows that cut handling time and make document processing faster and more reliable.
Claim handlers spent hours reviewing documents and assessing claims manually. How might we automate this work while keeping humans in the loop for accuracy and control? I designed multiple AI-powered workflows that cut handling time and make document processing faster and more reliable.
Request Case Study
Request Case Study
B2B SaaS
Legal-tech
UX Design
Lynk: Redesigning the labeling UX to increase trust and usage.
Lynk: Redesigning the labeling UX to increase trust and usage.
Users struggled to label contract details correctly, missing out on crucial obligations, and spending hours on manual contract reviewing. How might we make labeling intuitive and reliable so teams can trust their contract data? I redesigned the Contract Annotator to guide users guide users, reduce mistakes, and increase product usage.
Read Case Study
B2C
Mobile Design
UX Design
Noorderlicht: Designing a mobile app for solar home energy management
Solar homeowners were overwhelmed by complex energy dashboards and missed opportunities to use their own energy efficiently. How might we visualize energy flows in a way anyone can understand? I designed a user-friendly EMS application that boosts self-consumption and empowers sustainable energy usage.
Solar homeowners were overwhelmed by complex energy dashboards and missed opportunities to use their own energy efficiently. How might we visualize energy flows in a way anyone can understand? I designed a user-friendly EMS application that boosts self-consumption and empowers sustainable energy usage.
WORK
AWARDS
100+ participants
30 h
2025
1st place — Amsterdam AI Hackathon
We built an AI workout app that coaches you to exercise with perfect form and prevent injuries. It gives real-time feedback based on motion tracking and computer vision algorithms. Want to see it in action? Check out our presentation and demo: https://lnkd.in/eQAYDbda
150+ Participants
100+ Participants
24 h
2025
1st place — Bunq Agentic AI Hackathon 6.0
1st place — Amsterdam AI Hackathon
We built an AI agent that helps you sell secondhand items on Marktplaats. Selly (our AI agent) makes the 2nd hand selling experience smooth as butter. Just upload your pictures and let Selly take care of assessing quality, finding a good market price, putting up a listing with description, negotiating the best price and the payment link via bunq.
We built an AI workout app that coaches you to exercise with perfect form and prevent injuries. It gives real-time feedback based on motion tracking and computer vision algorithms. Want to see it in action? Check out our presentation and demo: https://lnkd.in/eQAYDbda
150+ Participants
24 h
2025
1st place — Bunq Agentic AI Hackathon 6.0
We built an AI agent that helps you sell secondhand items on Marktplaats. Selly (our AI agent) makes the 2nd hand selling experience smooth as butter. Just upload your pictures and let Selly take care of assessing quality, finding a good market price, putting up a listing with description, negotiating the best price and the payment link via bunq.
WORK
AWARDS
B2B SaaS
Workflow redesign
AI UX
MarvelX: Designing AI workflows that automate insurance claims processing.
Claim handlers spent hours reviewing documents and assessing claims manually.
How might we automate this work while keeping humans in the loop for accuracy and control? I designed multiple AI-powered workflows that cut handling time and make document processing faster and more reliable.
Request Case Study
B2B SaaS
Legal-tech
UX Design
Lynk: Redesigning the labeling UX to increase trust and usage.
Users struggled to label contract details correctly, missing out on crucial obligations, and spending time on manual contract reviewing.
How might we make labeling intuitive and reliable so teams can trust their contract data? I redesigned the Contract Annotator to guide users guide users, reduce mistakes, and increase product usage.
Read Case Study
B2C
Mobile Design
UX Design
Noorderlicht: Designing solar home energy management
Solar homeowners were overwhelmed by complex energy dashboards and missed opportunities to use their own energy efficiently. How might we visualize energy flows in a way anyone can understand? I designed a user-friendly EMS application that boosts self-consumption and empowers sustainable energy usage.
Read Case Study
WORK
SELECTED CASE STUDIES
B2B SaaS
Workflow redesign
AI UX
MarvelX: Designing AI workflows that automate insurance claims processing.
Claim handlers spent hours reviewing documents and assessing claims manually.
How might we automate this work while keeping humans in the loop for accuracy and control? I designed multiple AI-powered workflows that cut handling time and make document processing faster and more reliable.
Request Case Study
B2B SaaS
Legal-tech
UX Design
Lynk: Redesigning the labeling UX to increase trust and usage.
Users struggled to label contract details correctly, missing out on crucial obligations, and spending time on manual contract reviewing.
How might we make labeling intuitive and reliable so teams can trust their contract data? I redesigned the Contract Annotator to guide users guide users, reduce mistakes, and increase product usage.
Read Case Study
B2C
Mobile Design
UX Design
Noorderlicht: Designing solar home energy management
Solar homeowners were overwhelmed by complex energy dashboards and missed opportunities to use their own energy efficiently. How might we visualize energy flows in a way anyone can understand? I designed a user-friendly EMS application that boosts self-consumption and empowers sustainable energy usage.
Read Case Study
ABOUT ME
ABOUT ME
I help companies launch impactful products through beautiful and user-centric design, backed by strategic product thinking and GTM awareness.
Over the years, I’ve helped startups raise millions, win customers, and grow with confidence. I'm often the first designer on the team, helping shape the product from 0 → 1 and bringing clarity to that fuzzy early stage.
I ask the right questions, dive deep into the problem space, and ensure we’re building the right thing. From there, I iterate quickly over concepts and design intuitive solutions that are user-friendly and ready to ship.
What gives me the most energy is working with ambitious teams to build product experiences people actually use, love, and talk about.
I help companies launch impactful products through beautiful and user-centric design, backed by strategic product thinking and GTM awareness.
Over the years, I’ve helped startups raise millions, win customers, and grow with confidence. I'm often the first designer on the team, helping shape the product from 0 → 1 and bringing clarity to that fuzzy early stage.
I ask the right questions, dive deep into the problem space, and ensure we’re building the right thing. From there, I iterate quickly over concepts and design intuitive solutions that are user-friendly and ready to ship.
What gives me the most energy is working with ambitious teams to build product experiences people actually use, love, and talk about.
100+ Participants
24 h
2025
1st place — Amsterdam AI Hackathon
We built an AI workout app that coaches you to exercise with perfect form and prevent injuries. It gives real-time feedback based on motion tracking and computer vision algorithms. Want to see it in action? Check out our presentation and demo: https://lnkd.in/eQAYDbda
150+ Participants
24 h
2025
1st place — Bunq Agentic AI Hackathon 6.0
We built an AI agent that helps you sell secondhand items on Marktplaats. Selly (our AI agent) makes the 2nd hand selling experience smooth as butter. Just upload your pictures and let Selly take care of assessing quality, finding a good market price, putting up a listing with description, negotiating the best price and the payment link via bunq.
Looking for a Product Designer?
Looking for a Product Designer?
Looking for a Product Designer?
Let’s talk about building world-class products together 👋
Let’s talk about building world-class products together 👋
Let’s talk about building world-class products together 👋
© ️2025 - Jayson Feldman, Amsterdam
© ️2025 - Jayson Feldman, Amsterdam